Most insights teams will know that brand health trackers can be rigid, non-actionable, and inefficient. But brands now have the opportunity to gather actionable insights with a new tracking framework, introduced last year by Professor Jenni Romaniuk of the Ehrenberg-Bass Institute of Marketing Science, in her book, Better Brand Health. Join quantilope's tracking expert, Madita […]
Event Details Date: January 29, 2025Time: 12:00 PM – 1:10 PM EST Format: Duration: 70 minutes Presentation Duration: Three to four presentations, each 15-20 minutes long Focus: Short, engaging overviews serving as teasers to spark interest in one-on-one detailed follow-up Audience: The webinar will be promoted to both end clients and agencies interested in AI […]
The primary pathway to earning the CAIP involves pursuing rigorous professional education, obtaining relevant professional experience and passing the comprehensive CAIP Exam that is offered twice annually, in April and October. Registration deadline for: April session is in February and for October session is in August. Click on any of the links below to continue: […]
CRIC Conference 2025
