Toronto, January 26, 2026 - Canada’s youth is brimming with idealism and research talent. The Canadian Research Insights Council (CRIC) and Certified Analytics & Insights Professionals of Canada (CAIP Canada) are excited to reveal the 2025/2026 Canadian winners of...
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University of Georgia’s Center for Continuing Education,
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Future-Proofing Market Research: AI, Digital Personas & Synthetic Data in Action
OnlineThe insights industry is at a turning point, shaped by AI, automation, and rising expectations for strategic impact. In this session, we’ll preview MRII’s newly overhauled Evolving Methods in Market Research course and explore three critical shifts redefining the profession. Participants will get a hands-on look at emerging methods, including Digital Personas, AI chatbots, and Synthetic Data, applied to a practical case study based on real-world data.
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