Read the latest Issue of foresight→ and subscribe to our mail list to receive the next issue
June 5, 2026 – CRIC is pleased to recognize Dr. Scott Edward Bennett, CAIP, FCRIC, and Scott Megginson, CAIP, FRIC as CRIC Fellows. The designation, Fellow of CRIC, is the highest honour awarded to individuals of the profession. It recognizes individuals who have...
Toronto, January 26, 2026 - Canada’s youth is brimming with idealism and research talent. The Canadian Research Insights Council (CRIC) and Certified Analytics & Insights Professionals of Canada (CAIP Canada) are excited to reveal the 2025/2026 Canadian winners of...
TORONTO, Aug 20, 2025 – The Canadian Research Insights Council (CRIC), in partnership with ESOMAR and Certified Analytics and Insights Professionals of Canada (CAIP Canada), is bringing the Research Got Talent (RGT) competition back to Canada for 2025/26. The event...
For more information, contact:
John Tabone, Chief Executive Office (CEO): [email protected]
Would you like to join our newsletter, learn more about how your company can join CRIC or receive general updates?
Marketing celebrates innovation, bold ideas and unconventional thinking. But effectiveness is not driven by novelty alone. Insights leaders play a critical role in championing what actually works – ensuring marketing delivers lasting business impact. In this session, Pam will share five evidence-based principles of effective advertising, drawn from an analysis of over 150 academic studies.