As the standard-bearer for quality research in Canada, the Canadian Research Insights Council (CRIC) is pleased to announce a webinar to introduce Agency Members to ISO 20252:2019 Market, opinion and social research, including insights and data analytics. This global process standard sets best practices for agencies to support consistent quality and efficiency when working with clients.
“The introduction of ISO 20252:2019 is one of the ways that CRIC is raising the bar on standards in Canada,” stated Nik Nanos, Vice Chair of CRIC and Chair of the CRIC Standards Committee.”
CRIC is pleased to have three ISO 20252:2019 leaders presenting this webinar. Don Ambrose, International Chair of the ISO/TC 225 (technical committee), and Annie Pettit, Chair of the Canadian Mirror Committee for ISO/TC 225, will provide background and describe the benefits of compliance. Juliana Wood, Managing Director of CIRQ, the Insights Associations accredited certification body, will outline the core requirements as well as the requirements of each Annex.
Participation is this webinar is highly recommended for agency executives and staff responsible for quality management. Although CRIC will not require agencies to undergo the full ISO certification, agency members will be required to review and publicly declare compliance with the ISO 20252:2019 standard.
“CRIC member agencies following best practices will already meet most of the standard’s requirements,” stated Gary Bennewies, Chair of CRIC. “Complying with ISO 20252:2019 further demonstrates the commitment of CRIC member agencies to adhere to the highest quality and best research practices available globally.”