Global Data Quality Initiative: Updates, New Resources & Next Steps

Join us to hear the latest on a variety of initiatives spearheaded by the Global Data Quality initiative, including: – New Reports & Guidance on Incentives – Data Quality Principles for Unstructured Data The GDQ was formed by leading organizations to address ongoing and emerging risks to data quality in the market, and social research, consumer insights, and analytics industry. The GDQ is comprised of the Association for Qualitative Research (AQR), The Canadian Research Insights Council (CRIC), ESOMAR, Insights Association, the International Association for Measurement and Evaluation Communication (AMEC), the Market Research Society (MRS), QRCA, Intellus Worldwide, The Research Society (TRS), SampleCon, the Association of Market Research Austria (VMÖ), and the Global Research Business Network (GRBN).