CAIP Canada Toastmasters Club CAIPs can participate in the CAIP Canada Toastmasters Club (aka the Super CAIPs)! We meet virtually bi-weekly for an hour. Join colleagues in a fun, supportive environment where improved public speaking is a by-product. Gain the public speaking skills you need to communicate with confidence and excellence!
This webinar is brought to you by a unique collaboration between ESOMAR, the world's leading international research association; the University of Georgia's Center for Continuing Education, the leader in self-paced online research courses; Market Research Institute International, a non-profit educational institute comprising of practitioners maintaining and evolving the Market Research Core Body of Knowledge (MRCBOKâ„¢); and the Canadian Research Insights Council, Canada's market research association. All registrants will receive a link to the online recorded video, so you can view the webinar later if more convenient.  In this webinar we will discuss:  Marketing Mix Modeling (MMM) has transformed from a static, backward-looking tool into a dynamic, always-on system that leverages a unified framework to answer critical business questions. Modern MMM goes beyond marketing performance, delivering a full commercial view by integrating key business drivers and enabling strategic decisions across the organization. Join Ipsos MMA SVP, Brian Lange, who shares the industry’s journey of reimagining measurement to unlock deeper insights and drive growth.  Learning outcomes  Discover how modern MMM combines machine learning and business driver analysis to deliver a comprehensive commercial view. Learn how today’s MMM answers strategic questions across marketing, sales, and operations in a privacy-safe manner. Gain insights […]
The primary pathway to earning the CAIP involves pursuing rigorous professional education, obtaining relevant professional experience and passing the comprehensive CAIP Exam that is offered twice annually, in April and October. Registration deadline for: April session is in February and for October session is in August. Click on any of the links below to continue: Why Become a CAIP? Education Requirements Experience Requirements Register for the CAIP Exam Questions? Suggestions? Contact [email protected].
The primary pathway to earning the CAIP involves pursuing rigorous professional education, obtaining relevant professional experience and passing the comprehensive CAIP Exam that is offered twice annually, in April and October. Registration deadline for: April session is in February and for October session is in August. Click on any of the links below to continue: Why Become a CAIP? Education Requirements Experience Requirements Register for the CAIP Exam Questions? Suggestions? Contact [email protected].
CAIP Canada Toastmasters Club CAIPs can participate in the CAIP Canada Toastmasters Club (aka the Super CAIPs)! We meet virtually bi-weekly for an hour. Join colleagues in a fun, supportive environment where improved public speaking is a by-product. Gain the public speaking skills you need to communicate with confidence and excellence!
Participating Organizations include: Are you an employer who wants to participate? Learn More → Are you a marketing research, analytics and insights professional looking for new opportunity? Learn More → How to Participate: Are you a marketing research, analytics and insights professional? Are you looking to learn more about the major industry players and what role you can play? Please fill in the form below including a copy of your resume for career opportunities. There is no charge for CRIC, CAIP, ESOMAR and MRII | University of Georgia students or members to register as a candidate looking for employment opportunity. Students and alumni of participating CRIC Academic Members, please use your school email to register. Other members will be checked against current directories. To maximize on benefits, participants should be prepared to attend the entirety of the event which starts at 12 pm ET and will last for a maximum of 4 hours. "We believe that connecting the new workforce with CRIC member agencies is crucial for the growth and development of our industry," said Sam Pisani, Managing Partner, the Logit Group and Chair of the CRIC Students and Young Professionals Engagement Committee. "Through this Career Fair, we aim to create […]
What's it about? This webinar is brought to you by a unique collaboration between ESOMAR, the world's leading international research association; the University of Georgia's Center for Continuing Education, the leader in self-paced online research courses; Market Research Institute International, a non-profit educational institute comprising of practitioners maintaining and evolving the Market Research Core Body of Knowledge (MRCBOKâ„¢); and the Canadian Research Insights Council, Canada's market research association. All registrants will receive a link to the online recorded video, so you can view the webinar later if more convenient. What's in it for me? Segmentation may be the most challenging kind of study marketing researchers do. A cluster of common, but sometimes difficult to spot, problems make segmentation particularly challenging. We'll discuss three of these problems and how to remedy them. Learning Outcome Attendees will benefit from understanding the most frequent pitfalls that ruin segmentation studies and with advice on how to avoid them. Featuring Keith Chrzan SVP Analytics, Sawtooth Softward Keith Chrzan is SVP of Analytics at Sawtooth Software, nearing the end of a 45-year as a marketing scientist. He has led marketing research and marketing science groups in research firms, management consultancies, and client organizations. Keith publishes […]
In this webinar, Cint's Senior Research Manager Natasha Gay will unpack findings of a new study surveying market researchers and insights professionals which reveals that while there’s been an uptick in readiness to embrace AI for analysis and automation; there remains skepticism toward Synthetic Data applications. What drives this selective trust? And what does this tell us about how the industry is currently navigating the thin line between innovation and integrity? Join a thought provoking look at the use of AI and Synthetic Data in our industry today — and a discussion on what these trends might point to for the future of insights. Featuring  Natasha Gay Senior Research Manager, Customer Insights @ Cint  Natasha Gay is the senior research manager at Cint and leads the Voice of Customer department. She has focused on customer insights for the past ten years and covers the whole research spectrum internally; design, fielding, analysis, strategy, and insight storytelling. She transforms data into actionable insights and strategies that drive customer-centric business decisions across departments.
The primary pathway to earning the CAIP involves pursuing rigorous professional education, obtaining relevant professional experience and passing the comprehensive CAIP Exam that is offered twice annually, in April and October. Registration deadline for: April session is in February and for October session is in August. Click on any of the links below to continue: Why Become a CAIP? Education Requirements Experience Requirements Register for the CAIP Exam Questions? Suggestions? Contact [email protected].
The primary pathway to earning the CAIP involves pursuing rigorous professional education, obtaining relevant professional experience and passing the comprehensive CAIP Exam that is offered twice annually, in April and October.Registration deadline for: April session is in February and for October session is in August. Click on any of the links below to continue: Why Become a CAIP? Education Requirements Experience Requirements Questions? Suggestions? Contact [email protected].
In this course, you will moderate a real focus group. The course is hands-on, with generous opportunities to practice moderating skills, as well as prepare you in a theoretical and in a real-life context. If you are an aspiring – or relatively new – moderator looking to acquire the essential skills needed for moderating in-person focus groups and interviews for qualitative research this course is for you! The valuable skills you will acquire through this course are also transferrable to user experience (UX) research. This course, delivered in-person over 2 days, will help you develop a skillset for powerful questioning and effective listening. The focus will be on learning how to ask the right questions, gaining the skills to confidently run in-group exercises, and understanding how to manage basic group dynamics. The last part of the course will have you designing the guide for and moderating a real focus group, putting your new skills into practice. Come prepared to engage, have fun and learn all about the essentials of in-person moderation! It was amazing! I got way more out of it than I really expected. I feel way more confident about my abilities and the skills I've learned and had a chance to […]
In today’s challenging economic climate, CPG companies are under increasing pressure to do more with less. This webinar will showcase how Monster Energy has embraced Prodege’s Self-Service Research Platform to achieve cost-effective, flexible solutions without sacrificing data quality. Through a close, collaborative partnership with Prodege’s Client Success team, Monster has successfully navigated competitive pressures and delivered impactful insights that drive growth. Learn how leveraging DIY strategies and collaborating with Prodege can help your organization adapt, innovate, and thrive in a rapidly changing market. A BIG thank you to our Corporate Donor team at Prodege for bringing this session to our community! Can't make the live session? Register anyway and we'll send a recording to your inbox the day following the live session. Featuring: Susan Stacey Client Solutions at Prodege Susan leverages over 25 years of expertise in market research within the CPG sector (and beyond!) and enjoys crafting solutions for her clients that yield actionable consumer & shopper insights.  Joining Prodege 2.5 years ago, she was drawn to their adaptable client engagement model and their capacity to seamlessly integrate behavioral and attitudinal data across a range of connected quantitative and qualitative research methodologies. Keeley Yen Director of Insights at Monster […]