Events

Join GRBN for a timely webinar exploring the latest benchmark results and buyer sentiment findings — and what they mean for data quality, trust and decision-making across the research sector. Andrew Cannon, on behalf of GRBN, will present the newest findings from the GRBN Online Buyers Sentiment Survey, showing how buyers currently view online sample quality, price and speed — and where sentiment is shifting. Chuck Miller will unpack the newest GDQ/IA benchmark findings, offering a fresh view of current quality measures, emerging trends and plans to evolve the benchmark methodology and process. Together, the findings offer a fresh view of the signals shaping the market, helping attendees understand changing buyer expectations and the latest developments in benchmarking data quality. This webinar will be of particular interest to research leaders, buyers of sample and research services, data quality specialists, association representatives and anyone involved in improving trust and standards across the research supply chain. What you will learn What the latest buyer sentiment findings reveal about perceptions of online sample quality, speed and price. How the newest GDQ/IA benchmark results are shaping understanding of current data quality performance. The key signals and trends emerging across the market — and what […]

Join us for a candid conversation on how leading brands are rethinking their approach to data and AI — from the tools they're adopting to the organizational shifts driving smarter, faster decisions."Strength in numbers" takes on new meaning in today's AI-driven market research landscape. As tech reshapes the industry, organizations that understand the power of aggregated data, collaborative teams, and industry momentum will lead the way — especially women, who are both more hesitant to adopt AI and whose roles are three times more likely to be automated by it. This year’s Wire Annual Webinar series, sponsored by FUEL + The Focus Room, attempts to communicate a cohesive message: success belongs to those who recognize that bigger thinking creates better results. For women in data, insights, and research, your strength isn't in standing alone; it's in being part of a growing community where your voice, expertise, and leadership are essential to reshaping the industry. Register for one session and we'll automatically register you for the whole series! June Session: "The Intelligence Advantage: AI, Data, and the Brand Imperative"Join us for a candid conversation on how leading brands are rethinking their approach to data and AI — from the tools they're adopting to […]

AI is getting faster, cheaper, and more capable by the month. But better AI doesn't make human researchers redundant — it makes the distinctly human qualities they bring more valuable, not less. The researchers who will thrive are those who understand how to use AI as an accelerant while bringing something to the work that no model can replicate: judgment, interpretation, and the intelligence that comes from genuinely understanding people. This webinar explores what that actually looks like in practice. We'll dig into why human-centered skills — the ability to read a room, ask the right question at the right moment, build trust with respondents and clients, and make sense of data in context — sit at the heart of research quality, and why they remain the hardest thing to automate. Drawing on audience polling, we'll hear directly from researchers about how these skills shape their work, whether they're valued as highly as technical or analytical capabilities in their organizations, and what gets in the way of them being recognized as genuine strategic assets. From organizational culture and the absence of ROI metrics, to imposter syndrome and shifting client expectations, we'll map the real barriers and start to dismantle them. […]

"Strength in numbers" takes on new meaning in today's AI-driven market research landscape. As AI reshapes the industry, organizations that understand the power of aggregated data, collaborative teams, and industry momentum will lead the way — especially women, who are both more hesitant to adopt AI and whose roles are three times more likely to be automated by it. This year’s Wire Annual Webinar series, sponsored by FUEL + The Focus Room, attempts to communicate a cohesive message: success belongs to those who recognize that bigger thinking creates better results. For women in data, insights, and research, your strength isn't in standing alone; it's in being part of a growing community where your voice, expertise, and leadership are essential to reshaping the industry. Register for one session and we'll automatically register you for the whole series! Thank you for registering for our Annual Webinar Series! Wire's Annual Webinar series features free educational content on topics relevant to the Wire community. Use the form below to register for the series and you'll receive registration confirmation/webinar access information for each webinar to your inbox shortly. Can't make a session? That's okay, we'll send a recording to your inbox the day following the session.

AI is transforming how research gets done, and synthetic data is emerging as one of the field's most exciting - and debated - developments. Join Wire and Sago for a thought-provoking conversation with Melanie Courtright, Chief Strategy Officer, as we explore the opportunities, challenges, and practical realities of synthetic data in research.

"Strength in numbers" takes on new meaning in today's AI-driven market research landscape. As tech reshapes the industry, organizations that understand the power of aggregated data, collaborative teams, and industry momentum will lead the way — especially women, who are both more hesitant to adopt AI and whose roles are three times more likely to be automated by it.

A compelling story brings evidence, trust and insight to life in ways that data alone cannot. This webinar will explore how research, analytics and insights professionals can move beyond reporting findings to communicate meaning, relevance and action. Designed for CAIPs, CRIC members, and others across Canada’s research and insights community, the session will offer practical guidance on shaping data into narratives that resonate with clients, senior leaders, public-sector audiences and other decision-makers.

The Canadian Research Insights Council (CRIC) is pleased to present the CRIC AI Showcase. This webinar series features presentations from CRIC agency and research technology member companies, highlighting the most innovative AI tools and services transforming our industry. Each segment lasts 15-20 minutes and will offer insight into the practical applications of AI in research. Attendees will have the opportunity to connect with presenting companies that have compelling solutions. Gain valuable knowledge and explore the potential of AI in the field of research and insights. Register to attend.

Join CRIC and CAIP Canada in Edmonton at Campio Ritchie on October 8 for Data and Drinks, an evening of insights and networking from 4–7 pm featuring two presentations.

A Night in the Newsroom: Where Insights Come Alive For one evening, Esomar Connect Toronto becomes a working newsroom, and you’re the editorial team. The hardest part of our job is rarely the research. It’s getting busy people to care, remember and act. To help them make decisions. Journalists crack that problem every minute of every day, on deadline and on multiple platforms. Grant Feller has taken more than two decades of experience in print, broadcast and digital newsrooms to help the insights industry use journalistic storytelling to be more influential. His company, Every Rung, develops storytelling strategies for brands like Nestle, GSK, Havas, Vodafone, PepsiCo, as well as global insights agencies. During our highly interactive and collaborative evening, he’ll explain the art of impactful headlines, building stories with clarity and concision, and making the data matter.  In small teams competing for the front page, you’ll be doing and he’ll be editing – all against the newsroom clock. Come with a curious brain, leave with the journalist's toolkit: the red thread, the metaphor, the emotional hook, and the discipline of saying less to land more. Doors open at 5:30pm for drinks and networking, and the bar stays open after the […]