The Canadian Research Insights Council (CRIC), Canada’s voice of the research, analytics and insights industry is pleased to announce that it has formed an alliance with QRCA, the global community of qualitative research professionals and students.

“We share a common goal of advancing the impact of qualitative research and all who practice it,” says John Tabone, CRIC’s Chief Administrative Officer. “We are excited to work with QRCA to support the advancement of qualitative research within Canada.”

As part of this agreement, CRIC will promote the QRCA Annual Conference and events offered by QRCA’s Canadian chapters to its membership and QRCA will promote relevant CRIC events through its website and e-newsletter. In addition, Jeff Hecker, a member of CRIC’s Qualitative Research Thought Leadership, will serve on QRCA’s Industry Relations Committee to help identify additional opportunities for CRIC and QRCA to work together.

“We are excited to work with CRIC to advance the practice of qualitative research,” says Caroline Volpe, President of QRCA. “We look forward to working more closely with CRIC to support the qualitative research community in Canada.”

About CRIC

The Canadian Research Insights Council (CRIC) is Canada’s voice of the research, analytics and insights profession both domestically and globally. CRIC represents the highest standards, ethics and best practices; provides effective promotion and advocacy of the industry; serves as a source of information and thought leadership; and is a forum for collective industry action.

About QRCA

QRCA is a worldwide collaborative community that provides qualitative research professionals with unparalleled leading-edge education, thought leadership, and networking opportunities. Anyone involved in any aspect of qualitative research is invited to join.

For more information, visit or contact John Tabone at [email protected] or Arundati Dandapani [email protected].

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Contact Us

For more information, contact John Tabone, Chief Administrative Officer:

[email protected]

John Tabone
Author: John Tabone