Events

Join us to hear the latest on a variety of initiatives spearheaded by the Global Data Quality initiative, including: - New Reports & Guidance on Incentives - Data Quality Principles for Unstructured Data The GDQ was formed by leading organizations to address ongoing and emerging risks to data quality in the market, and social research, consumer insights, and analytics industry. The GDQ is comprised of the Association for Qualitative Research (AQR), The Canadian Research Insights Council (CRIC), ESOMAR, Insights Association, the International Association for Measurement and Evaluation Communication (AMEC), the Market Research Society (MRS), QRCA, Intellus Worldwide, The Research Society (TRS), SampleCon, the Association of Market Research Austria (VMÖ), and the Global Research Business Network (GRBN).

Rejoignez-nous pour un événement gratuit et enrichissant explorant la transformation des pratiques professionnelles à la lumière des technologies émergentes et des régulations en évolution. Cet événement se concentrera sur l'intelligence artificielle (IA) et les données synthétiques, offrant une occasion unique d'entendre des experts partager leurs connaissances.

What will be covered  GRBN Online Sample Buyers Sentiment Survey Wave 1– The release of the results from the GRBN survey measuring satisfaction levels among buyers of online sample. Global Data Quality Benchmarking Project – An update on the data quality benchmarks, including the results and the plans for a global roll-out of the benchmark standards. Presenters:  Andrew Cannon, Consultant  Melanie Courtright, IA Ex Officio – US  Debrah Harding, Managing Director, MRS – UK

The Canadian Research Insights Council (CRIC) is pleased to present the CRIC AI Showcase. This webinar series features presentations from CRIC agency and research technology member companies, highlighting the most innovative AI tools and services transforming our industry.

Hello WIRe Community! When the entire research process can run on automation, how do you know what's actually working — and where human judgment needs to step in? Join us on February 26th at 11 AM ET for an honest conversation with practitioners who are navigating this reality right now. WIRe and Dynata are bringing together industry experts to discuss what's holding up in AI-powered research and what's falling apart. The Real Questions:• Which AI applications in market research are delivering on their promises?• Where do we need human judgment to step in?• How do you evaluate a vendor when everyone claims to have AI figured out?Webinar attendees will walk away with a "Buyer Toolkit" that provides a framework for vetting providers rather than just taking their word for it. Register for our upcoming webinar

Are you a marketing research, analytics and insights professional? Are you looking to learn more about the major industry players and what role you can play?